Life Well Worn When you feel great, life has no limits. We want you to feel unstoppable, every day, in merino wool. Read more 100% Pure Merino Wool Woolly NatureDry is made from 100% Australian Merino wool. The worlds softest and most sustainable Merino. Woolly's Naturedry Urban Jacket All-Weather Performance Without Plastic NatureDry fabric is the latest advance in wool innovation, unlocking even more merino potential. On a rainy commute or misty hike in the forrest water resistant merino keeps you comfortable, fresh, and now drier than ever. Resists water without any chemical finish or plastic coating Naturally anti-odor for multi-day use on the road or trail Natural temperature regulation for 4 season comfort Bio-degradable and environmentally sustainable Perfect for: Everyday wear, high-intensity activities, warm and cold conditions Read more Know the Advantages of Woolly Merino Not your father's itchy wool. Woolly merino is among the softest fabrics on earth. Merino fibers breathe incredibly well and draw moisture away from the skin. Unlike stinky synthetic garments, Woolly naturally repels odor and stays fresh over time. Woolly merino stays cool in the summer, and keeps you warm in the winter. Read more Naturedry Outdoor Jacket Women's Naturedry Active Trench Jacket Fabric Type Water Resistant NatureDry (285 GSM) Water Resistant NatureDry (285 GSM) "Love the feel! If I didn't know better, I wouldn't believe it is uncoated wool; the texture is even smoother than my wool suit." - Matt C., original project backer Read more Merino wool is simply better than traditional synthetics or cotton clothing. It's sustainably sourced, softer, wicks better, fights odor, and it's more versatile. Woolly's mission is to take merino beyond outdoor activewear, with styles and unmatched comfort for every occasion. Few people realize how much plastic they wear everyday. Our coats, shirts, underwear, shoes. All filled with plastic that can't be recycled, and winds up in oceans and landfills. Woolly merino gives all the performance of synthetics, without the environmental destruction. Woolly believes in the power of business to make a difference and create positive change. Both in how we operate and what we support. Our supply chain, packaging, and products are designed with impact in mind. We donate gear to local charities, and direct profits to environmental and social causes we believe in. Read more
